Branded Audio
The Big Light are branded content specialists
We understand the power of storytelling and as experts in podcast production, we know how to turn your brand story into captivating audio that will raise awareness whilst connecting your audience on a deeper level, leaving a lasting impression.
Whether we are producing a one-off episode that tells your brand origins or creating a mini-series that harmonises with your marketing campaign, podcasts are now essential and accessible for every business regardless of size.
Are you ready to tell your brand story?
From Concept to Colossal
The Ermana Skin & Within Story
The Big Picture
Over 21 million people listen to podcasts every week in the UK (38% of the adult population), plus podcasts are now considered an essential part of brand marketing campaigns, with over 75% of marketing agencies planning to increase their investment in podcast advertising by 2025.
Branded podcasts like Skin & Within by Ermana Natural Skincare are becoming a powerful component of marketing strategies in the UK, driven by their ability to create connections with audiences. A study revealed that 54% of UK podcast listeners have a more positive perception of brands that produce their own podcasts, and 37% are more likely to purchase from these brands.
Essential Marketing Tool
Branded podcasts offer an opportunity to deliver valuable content, such as industry insights, behind-the-scenes stories, communications and expert interviews, which can enhance brand loyalty and trust and moreover, drive sales and sell products!
Podcasting is not just a trend; it's a rapidly growing medium that offers unparalleled opportunities for reaching engaged, loyal, and targeted audiences.
Its high ROI, trustworthiness, and ability to integrate with broader marketing campaigns make it an essential tool for every business.
Turn On The Big Light
At The Big Light, we like to put our money where our mouth is.
We will do all the heavy lifting for you – from idea generation to scriptwriting and briefing to talent booking, music scoring, launch strategy and even event planning!
Working together in partnership we will ensure your podcast fits seamlessly into your brand marketing strategy.
Start Your Journey
The next step in telling your story is making a connection...
Our Clients & Partners
Our Clients represent some of the most well-known brands in the business, and we are delighted to partner with them to bring award-winning audio productions to life.